Word Clouds of Organisational Communication: Poor Man’s Sentiment Analysis?


This is just an idea I have not yet had the chance to implement so, sadly, cannot share any results.

The idea is this: if we collect all the contents from communications in an organisation, say from instant messaging, and present the results in a word cloud does this provide a useful insight? I’m aware that for more sophisticated sentiment analysis context is very important but inside an organisation the context is more-or-less fixed, both from the perspective of those writing the communications and those observing the resulting word cloud. Could it work, does anyone have any experience of try this or similar analysis?


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