A compelling presentation showing how easy it is to take off-the-shelf software (COTS in the old jargon) to go right from extracting social data to sorting, querying and presenting it.
For those of us from an IT Architecture background I’ve illustrated the ETL/Data Warehouse type steps that these three offerings bring together (they have already built the integrations), it really did look very straightforward.
What was missing, for me, was the ability to explore or analyse the social network. I spoke to Datasift a few weeks ago about Twitter data and they explained that they did not provide follower data so, at this stage, those of us wanting to look into the networks are still going to have to write a bit of code.